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Why Social Media Is Important for Businesses

Social media has become a part of our daily routine. From the moment people wake up to the time they go to bed, they are constantly checking platforms like Facebook, Instagram, TikTok, LinkedIn, and Twitter. It’s where they connect with friends, discover new trends, watch videos, shop for products, and stay updated with what’s happening

What’s the Difference Between Organic and Paid Social Media?

Social media has evolved far beyond just a platform for sharing selfies, travel snaps, or food pictures. It has now become one of the most powerful tools to build brand identity, connect with your audience, and grow your business. Whether you’re a small startup or a big company, having a strong presence on platforms like